A new project still in development.

The English Group have been engaged to inform all aspects of product development and marketing ahead of the launch of this all-new premium vodka brand – made with some of the world’s purest water – from the Australian island of Tasmania.

As well as the brand identity, which features large on the product, the agency has even designed the bottle for the first iteration of this brand’s product rage, a sister product – The Devil’s Edition – is using the same bottle shape (but this time realised with black frosted glass), stationery, business plans and investor decks, retail and Limited Edition packaging, as well as an initial website and social media presence (to announce the project for investors).

With all of the Phase One designs completed and the first 15,000 bottles on the way to the US, we are currently working on new designs – and new products – for `Phase Two to further progress the exciting potential of this project.