Branding and a brochure to support the launch of Annie Lennox’s SING Campaign, raising the profile of women and children with AIDS in South Africa. The SING Campaign brochure is presented in a wallet folder, and includes a CD recording of Annie’s promotional single ‘SING’.
Creative Direction, Branding, Design & Artwork, Copywriting, Production Management
Page Size: 350mm x 245mm, Pages: 28pp, Print Run: 1000, Stitched, plus wallet
Emtone Limited (printed pages, ink-on-paper). Folio Print Finishing (hoop stitched/stapled and insertion of limited edition CD into brochure back cover, hand assembled wallet folder)