Bar Boulud is one of Manhattan’s most prestigious and highest regarded restaurant’s, specialising in a charcuterie-based menu.

The English Group was already working with the Knightsbridge Mandarin Oriental Hotel when it was proud to be asked to create a distinctive iteration of the existing brand identity for the restaurant’s first presence in the UK (within this West End luxury hotel).

As well as the brand identity, The English Group also created restaurant menus and a mix of other promotional and food packaging designs.